A proprietary email marketing solution that provides dealerships a way to attract prospects who are already in the buying process.
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List Development
Reach prospects from more than 150 million double-opt-in emails and more than 400 audience selections.
- Digital Audiences
- Direct Mail Audiences
- Email Audiences
Auto-Intenders
Auto-Intenders are double opt-in prospects that have taken the following actions in the last 30 days:
- Visited third-party lead sites
- Has a lease that is about to expire
- Looked up the value of a vehicle trade-in
- Researched auto financing
- Visited a dealership
Cadence Process
- Market Analysis
- List Development & Suppressions
- Creative Development
- Email Deployments
- Analytics & Performance
- Sales Verification & Matchback
Design & Frequency
Cadence will launch three automated email deployments based on customer data points.
Deployment One
Creatively-aligned with main incentive provided by OEM or dealer partner.
Deployment Two
New header with more aggressive sales and service offers.
Deployment Three
New header with ALL previously-advertised sales and service offers including a final notice.
Get better ROI.
Every phone call, form fill, text message, social marketing lead, or PURL microsite lead is tracked in real-time and paired with sales and service transactions daily to provide full transparency to campaign performance.
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