Hyper-targeted Social Media Events
Hyper-Targeted Audiences
Each campaign utilizes database sales data to properly rank and map out the best geos to target. A combination of DMS data ramping and In-market auto-intender layers create a very potent ready-to-buy or trade audience to serve social ads to.
Custom Paid Social, Messenger Ads, and Profile Pages
We design custom event pages on Facebook integrated with appointment scheduling widgets and Ai powered chat bots to increase the customer experience of every inquiring prospect during the campaign. We target each prospect with email, Facebook messenger and lead ads that drive immediate inquiries through Facebook messenger and lead-submission forms.
We see an average of 240 leads during a 10-day campaign.
Professionally Trained BDC (24/7)
We have a fully-staffed, cardone certified BDC team that will handle all incoming messenger leads, phone calls and form submissions during the event. The only goal is to schedule test-drive, trade-appraisal and/or service appointments during the event.
Every inquiry, messenger lead or form submission is logged in the CRM in ADF/XML format so the dealership business development team can manage each opportunity flawlessly by confirming appointments.
Shared Appointment Calendar and CRM Lead Injection
All appointments and customer engagements that lead to sales, trade-ins or customer pay repair orders are tracked in Audience IQ with financial data to provide an accurate return on ad spend from your campaign.
