Industry’s only 360 degree video platform that allows dealers to target both first-party and 3rd party audiences with the dynamic inventory video ads on Facebook, Instagram, YouTube, OTT/CTV and Amazon.
TARGETED AUDIENCE
If your goal is grow your business through new customer acquisition; Audience IQ provides you access to over 1.2 billion in-market or pre-market consumer records to curate the perfect ready-to-buy audience for your video campaigns.
We can also retarget engaged users from your website by conducting a click stream analysis of every visitor on your site and deciding which shoppers we need to bring back to your site delivering the highest chance of conversion.
VIN SPECIFIC OFFERS
By predefining which vehicles each prospect is in-market or pre-market for; we dynamically integrate your inventory feed into the video creative to match each prospects behavior.
The video renders every evening at midnight; updating the inventory feed with timely information and only providing customers the inventory you have available with pricing, payments or discount offers on each vehicle.
OMNI-CHANNEL DELIVERY
Customizable media budgets can be placed on all video channels including Facebook, Instagram, YouTube, OTT/CTV and Amazon. This provides each prospect a connected shopping experience regardless of the channels they consume during their research process in buying a new or used vehicle.
The purchase rate of campaigns using three or more channels is 287% higher than single-channel campaigns and campaigns that involve dynamic or personalized offers are 47.7% more likely to end in conversion.
REAL ATTRIBUTION
Drive attribution goes so much further than the competition. We provide legacy KPIs like impressions, views, view-through-rates, and CPMS along with real-attribution like in-store visits from consumers who have viewed your ad on any or all of the channels we have activated for the campaign.
We see an average cost per in-store-visit of only $34 and year-over-year our average client experiences an increase of 14% in showroom traffic.
